Crockpot

Grandma’s Secret Weapon

If Crockpot makes cooking so easy, what else is Grandma not telling you?

An elderly woman with white hair, wearing large yellow glasses, is sitting in a restaurant booth. There is a sign with the text "The key to a good meal? Lies." She has her hand near her face, in front of her eye, and a coffee mug is on the table. There are other people walking in the background.
A poster of an older woman with blonde hair and blue eyeshadow holding a cigarette, with humorous text about cooking and a crockpot, placed above a stainless steel slow cooker on a white surface.
Close-up of a magazine or brochure featuring a photo of an elderly woman with white hair holding a teacup, with text overlaying the image that says, "Oh sweetie, this cashmere isn't going anywhere near a pilot light." The page also includes some colorful food images and recipes.
Open magazine showing a photograph of a covered outdoor dining table set with plates, glasses, and a large ceramic pitcher, surrounded by lush greenery.
Poster in window of an elderly woman with white hair, large sunglasses, and jewelry, holding a cup; text on poster reads 'Honey, you think that I got my nails done just to stir a pot? Grandma's secret weapon crockpot'
Collage of images and text related to banana dessert recipes, including a photo of baked banana dishes topped with ice cream and instructions for making caramelized bananas with vanilla and coconut, from Grandma's recipe book.
:20 Radio Spot: Grandma's Secret Weapon
Crockpot

Custom Crocktail mixes reimagine the slow cooker. Simply mix, simmer, and serve.

Two bottles of spiced red wine with white caps, with one bottle showing a label and the other showing product details and ingredients.
A bottle of a product labeled 'crocktail' with an image of a woman with blue eye makeup and jewelry, accompanied by the words 'Bless your Tatt'. Part of a fruit tart or cake with orange slices and cherries is visible on the left side.
Two glass bottles of mulled whiskey cider with beige labels, placed on a white surface. The labels include product name, ingredients, and instructions for preparation.
A decorative bottle with a vintage style label featuring a woman wearing sunglasses, with the word 'crocktail' and the phrase 'Don't call me old fashioned' on the label.

Crockpot brings back vintage patterns, so anyone can cook like Grandma.

A yellow crockpot with floral pattern on a matching yellow stand, featuring a label that says 'crockpot'. In the background, a woman with gray hair and blue eyeshadow, wearing a green top, is smiling and waving with her right hand. On the wall behind her, white cutout letters spell out 'Grandma's secret weapon'.
A yellow kitchen timer with a note attached that says, "Don't forget to set some timers and act busy!" The timer has a stainless steel rim and a handle on the side.

Art Director: Marin Bommarito
Copywriter: Thomas McMullen
Voiceover: Grandma McMullen