Guinness
Dare to Differ
This strikingly dark stout stands out in a crowd of pale, rowdy sports beers.
Decals turn actual bar windows into living backdrops for the campaign.
Art Direction: Jess Yuan
Copywriting: Thomas McMullen
This strikingly dark stout stands out in a crowd of pale, rowdy sports beers.
Decals turn actual bar windows into living backdrops for the campaign.
Art Direction: Jess Yuan
Copywriting: Thomas McMullen